Beyond the ethical and moral considerations, businesses can benefit from strategic philanthropy. Modern employees want so much more from their place of work than a simple clock-in/clock-out relationship – they want to feel as though they are part of something that matters in the world, they want to feel pride in the company that they work for, and they want to know that they are helping to directly improve society. 

Making philanthropy part of your corporate culture can help you attract and retain personnel, and building deeper connections with your employees through positioning your company as a positive force can help you align your organizational goals with individual employee aspirations. 

You can learn more about Project Jugnoo and the benefits of corporate philanthropy by sending us an email. We look forward to hearing from you!